Tuesday, April 10, 2018

Mio min Mio

Mio min Mio
Every time I see a Mio store, or an ad for that chain I think, Mio min Mio, (Mio my Mio). That is the title of a fantasy novel, (and movie), written by Astrid Lindgren. It is a good name for a store, but it is just short for Möbelhandelns Inköpsorganisation. Which would translate to The Furniture Trade Purchasing Organisation, and that's not very sexy at all. This one can be found at Vega in Handen. In the background a couple of new apartment buildings at Vegastaden.

5 comments:

Gunn said...

Jeg liker komposisjonen, alle linjene i dette fotografiet.

Lowell said...

My mio dios! Is this a competitor to IKEA?

Stefan Jansson said...

According to Björn Lindblad, CEO of Mio they will surpass IKEA around 2022 when it comes to selling furniture in Sweden. They have 80 stores at the moment.

William Kendall said...

A modern looking design for it.

bill burke said...

A well composed photo.